Chapter 1 - What Is a Team?
C1 – Connection
C2 – Concepts
“The strength of the team is each individual member. The strength of each member is the team.” – Phil Jackson
C3 - Concrete Practice
Scenario A – Marketing Launch Team
The marketing department is preparing for a product launch. Each person is responsible for a specific deliverable—social media, email, blog content, and press outreach. They attend weekly check-ins but mostly work independently. When issues come up, they wait for the manager to assign solutions. If one person misses a deadline, others aren't impacted much. Success is measured by individual performance metrics.
Scenario B – Product Development Team
A cross-functional team is working on a new app feature. Designers, developers, and product managers meet daily to align progress and solve problems together. When a developer hits a roadblock, the designer adjusts their workflow to help. They co-create solutions, and everyone feels responsible for the success of the release. If one person drops the ball, the whole team is affected.